Press

2024

October 30, 2024
DOmedia Completes Integration with UniLED to Ease OOH Content Delivery and Reporting
Over $2 billion per year of out-of-home buying executed through DOmedia can now be automatically tracked, monitored, and independently verified through the UniLIVE platform, resulting in amazing insight into out-of-home campaign performance.
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June 12, 2024
DOmedia launches Demand-Side Platform, promising fully transparent, accountable trading on programmatic OOH
DOmedia, the leading out-of-home (OOH) platform that currently sees $10B of traditional OOH planning facilitated globally through its software platform, has announced the addition of a fully-transparent programmatic Demand-Side Platform (DSP) to their suite of advanced technology.
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January 31, 2024
Empowering Brick-and-Mortar Businesses with Foot-Traffic Analytics for Effective OOH
In today’s competitive marketplace, brick-and-mortar businesses constantly seek innovative strategies to attract and retain customers. Recognizing this need, DOmedia, in partnership with location analytics leader Placer.ai, has launched PeopleToMySpot.com—a innovative website tailored to help local marketers and business owners harness the power of foot-traffic analytics to enhance their out-of-home (OOH) advertising efforts.
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January 25, 2024
DOmedia Launches PeopleToMySpot for Local OOH Advertisers
DOmedia has partnered with location analytics leader, Placer.ai to launch PeopleToMySpot, giving local advertisers access to foot-traffic reports for any U.S. ZIP code on PeopleToMySpot.com.
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2023

May 18, 2023
Former IPG Executive Joins DOmedia to Accelerate Growth
DOmedia, the most-used out-of-home (OOH) ad buying software in the U.S., announced today that Mike Cooper has joined the leadership team to focus on international expansion and will assist with their next-generation OOH planning products.
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January 11, 2023
Rapport Partners with DOmedia to Set New Standard for OOH Media Agencies
Rapport, the out-of-home (OOH) media buying and planning agency of IPG Mediabrands, announced it has partnered with DOmedia, a technology company on a mission to change the way OOH media is bought and sold, to drive operational excellence and increase fluidity in the process of purchasing OOH placements.
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2022

May 16, 2022
DOmedia Opens Its Real-Time Inventory Data To All OOH Operators
DOmedia announced it will open its real-time inventory data API to all out-of-home (OOH) media operators, beginning in June 2022.
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2018

October 16, 2018
New Audience Data and Systems will Aid OOH Planning
COMMB has hired DOmedia, a leading technology company, to develop new software that will be used to manage OOH audience data and provide a new analytics suite for agency, advertiser and OOH company members.
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May 7, 2018
DOmedia Signs Kinetic as its New Agency Client
DOmedia announced today that Kinetic North America has signed on to be its new agency client. Kinetic will leverage DOmedia’s planning platform to support the agency’s OOH buying and planning efforts.
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2017

November 16, 2017
Leading Out-of-Home Adtech Platform Adds Market-Level Planning
DOmedia, the leading platform for buying and selling out-of-home advertising in the U.S., announced today that it has expanded its offering to include market-level planning tools. This functionality has historically cost agencies and media vendors thousands annually per seat license from other tech providers.
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July 25, 2017
Largest DOOH Network Joins DOmedia Programmatic Partnership
TouchTunes Media announced a partnership with DOmedia and Rubicon Project that will allow advertisers to execute programmatic advertising across the largest digital out-of-home (OOH) advertising network in the United States.
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May 16, 2017
Domedia Partners with Rubicon Project to Break New Ground in Programmatic Out-of-Home Advertising
DOmedia, the leading platform for buying and selling out-of-home (OOH) media announced a partnership with Rubicon Project to empower OOH media vendors to sell programmatically via the world’s top media buying platforms.
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May 15, 2017
DOmedia Now Tracking Thousands of Out-of-Home Media Assets
Domedia’s Supply-Side Platform (SSP) has successfully completed a beta test of its availability tracking functionality. The SSP is now tracking availability for thousands of U.S. out-of-home media assets, making it one of the largest such platforms in the U.S.
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March 7, 2017
DOmedia Integrates Inventory Availability into Platform for Out-of-Home Vendors
DOmedia has expanded its Supply-Side Platform (SSP) to include availability and charting tools. These tools are currently in beta use by multiple OOH vendors, including AR James Media, one of the largest and most respected independent OOH firms in the U.S.
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February 1, 2017
Strata Partners with DOmedia for Out-of-Home Ad Buying Tools
Strata, a leader in media buying and selling software that processes $50 billion of annual ad transactions, announced a partnership with DOmedia, a leading platform for buying and planning out-of-home (OOH) advertising. The partnership with Strata provides DOmedia with access to the 1,200 advertising agencies Strata works with across all advertising media formats.
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2016

October 10, 2016
DOmedia Named Fastest Growing Business in Columbus Region
DOmedia was recognized as the fastest growing private company in Central Ohio by Columbus Business First. The firm, which produces the leading software suite for buying and selling out-of-home (OOH) advertising, such as billboards, grew over 500% in 2015.
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September 12, 2016
DOmedia Named Growth Stage Company of the Year by VentureOhio
Ad tech startup DOmedia was named Growth Stage Company of the Year by VentureOhio, a non-profit advocacy group composed of angel investors, venture capital firms and other businesses serving Ohio’s startup ecosystem. DOmedia operates the largest platform for buying and selling out-of-home (OOH) media, such as billboards and other platforms both digital and traditional.
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April 20, 2016
$3 Million Series A for DOmedia Breaks New Ground For Ohio Investors
DOmedia LLC, the leading software platform provider for planning and buying out-of-home (OOH) advertising, announced the close of Series A funding round totaling $3 million. The round was led by Advantage Capital Partners (ACP). The round also included one of the first two investments from the Ohio Innovation Fund (OIF), whose founding members are The Ohio State University and Ohio University.
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April 19, 2016
DOmedia Launches Supply-Side Platform for Out-Of-Home Advertising
DOmedia, the leading software platform provider for planning and buying out-of-home (OOH) advertising, announced today that it has launched its Supply-Side Platform, a new cloud-based platform for OOH media companies leverage inventory within DOmedia to create interactive media maps, generate proposals, and communicate better with OOH media buyers.
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February 12, 2016
DOmedia Introduces Out-of-Home Marketplace to Public
DOmedia Upgrades Platform and Expands User Base to Small and Mid-size Agencies
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2015

November 11, 2015
DOmedia Passes $1B in Advertising Bought and Sold
DOmedia, the largest marketplace for out-of-home (OOH) media, announced today that it has powered over $1 billion in transactions.
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2014

December 2, 2014
Bulzi’s Audience-Addressable DOOH Network Now Available on DOmedia
Bulzi Media has announced today that advertisers can place ads on Bulzi Media’s audience-addressable Digital Out-of-Home (DOOH) network through the DOmedia buying and selling platform.
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April 30, 2014
DOmedia Receives Approval for TAB Data License
DOmedia, the preeminent media buying and selling platform in the advertising industry, has received approval from the Traffic Audit Bureau (TAB), the leading source of out-of-home (OOH) media measurement systems in America, to use and display TAB Out-of-Home Ratings for over 350,000 media assets in the United States.
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2013

March 11, 2013
DOmedia Selected by AlwaysOn as an OnMedia Top 100 Winner
DOmedia, the most comprehensive database and toolset for advertising media, announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players.
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2012

May 4, 2012
Telmar and DOmedia Align to Create Greater Efficiency for Advertising Agencies and Suppliers
Telmar Group Inc. a global supplier of advertising media information software and services, today announced the formation of an alliance with DOmedia, LLC, the largest out-of-home advertising marketplace. The alliance will enable Telmar’s agency clients to turn their media plans developed with Telmar systems into media buys through DOmedia’s agency software.
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February 8, 2012
DOmedia Selected by AlwaysOn as OnMedia Top 100 Winner
Recognized for creating efficiency in media planning and buying DOmedia joins Twitter, Facebook, foursquare and Pintrest on the OnMedia Top 100 Private Companies list for 2012. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. DOmedia was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz. PDF | HTML

2011

September 27, 2011
Starcom MediaVest Group Exchange (SMGx) and DOmedia Bring Efficiencies to Emerging and Out Of Home Media Buys
Standardization Will Enhance Client ROI and Industry Efficiency
Starcom MediaVest Group Exchange (SMGx) and DOmedia are taking aggressive steps toward improved target-ability, analytics and measurement across media campaigns in the out-of-home media marketplace. PDF | HTML

April 7, 2011
NEC’S VUKUNET AND DOMEDIA ANNOUNCE STRATEGIC PARTNERSHIP
Partnership Aims to Create End-to-End Solution to Propel Digital Out-of-Home Industry Growth
NEC Display Solutions and DOmedia announced today the formation of a strategic partnership that creates an end-to-end solution for the challenges related to the buying and selling of digital out-of-home (DOOH) advertising. PDF | HTML

February 1, 2011
DOmedia’s Stats Confirm: Digital-out-of-home (DOOH) market expands rapidly in 2010
Search trends in DOmedia’s marketplace mirror reported market growth
Digital-out-of-home advertising (DOOH) is the fastest growing segment in the out-of-home market with no signs of slowing down. This trend is consistent with patterns seen by DOmedia, the Out-of-Home Advertising Marketplace and leading provider of planning and buying tools for alternative, traditional and digital out-of-home media. PDF | HTML

2010-2007

June 2, 2010
DOmedia Debuts DOfind to Help Advertisers and Agencies Connect with Media Providers More Efficiently Than Ever Before
Enhanced subscription tool enables easy, granular search of more than 200,000 alternative, traditional and digital out-of-home media properties
The online, subscription-based tool allows agencies and advertisers to search more than 200,000 out-of-home media properties using an extensive set of parameters, such as venue type and target audience, for precise results.
Download full release: PDF | HTML

December 7, 2009
DOmedia Partners with BroadSign International to Facilitate Planning and Buying Cross-Network Digital Out-of-Home Advertising
Partnership Will Bring Automation of Cross-Network Media Buys and Campaign Fulfillment
DOmedia provides subscribing advertisers and agencies with premium information and detailed profiles of more than 200,000 specific media properties, resulting in a significant savings in time, money and resources during the research and discovery phase of campaign planning.
Download full release: PDF | HTML

November 4, 2009
DOmedia Debuts New Subscription Directory Service for Marketers Featuring Alternative, Traditional and Digital Out-of-Home Media Providers
DOmedia provides subscribing advertisers and agencies with premium information and detailed profiles of more than 200,000 specific media properties, resulting in a significant savings in time, money and resources during the research and discovery phase of campaign planning.
Download full release: PDF | HTML

October 22, 2009
DOmedia Introduces Advanced Tools for Small to Mid-Size Sellers of Alternative, Traditional & Digital Out-of-Home Media
DOmedia introduces DOinventory and DOimprove, two new tools to help small to mid-sized media companies and asset owners manage their media properties.
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May 5, 2009
Former Microsoft Executive Jeff Bell Named Chairman of DOmedia
Seasoned industry veteran, Jeff Bell, brings his years of experience with Microsoft and DaimlerChrysler to the team at DOmedia as its Chairman.
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February 25, 2009
Andrew Mansinne Appointed as DOmedia CEO
DOmedia announces the appointment of Andy Mansinne as chief executive officer, responsible for the company’s corporate vision and defining the overall strategic plan.
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August 6, 2008
DOmedia Launches Improved Out-of-Home and Alternative Media Marketplace Targeting Marketers and Ad Agencies
New and improved web site features extensive database, improved interface and additional tools to simplify the buying and selling of out-of-home and alternative advertising media.
Download full release: PDF

July 9, 2008
DOmedia Staffs Up to Support Current, Future Growth
DOmedia announces the addition of Bud Budrejko, Clint Lucas and Matt Warholic in key roles.
Download full release: PDF

June 25, 2008
DOmedia Appoints Jeff R. Lamb as President
Lamb joins the DOmedia team with responsibility for overall business management, including providing strategic and tactical direction for the company.
Download full release: PDF

May 28, 2008
DOmedia Acquires the Buyers Guide to Outdoor Advertising
DOmedia plans to take the “Green Book” (as the Guide is commonly known) green, adding media information to its online, searchable database.
Download full release: PDF

March 19, 2008
DOmedia and Out of Home Connect Merge to Create Premier Alternative Media Destination
DOmedia and Out of Home Connect, a resource network and searchable database for out-of-home media, today announce an agreement to merge the two companies.
Download full release: PDF

October 9, 2007
DOmedia Launches Online Alternative Media Marketplace During NYC Advertising Week
DOmedia launched its first online marketplace and community designed specifically to support the alternative advertising industry as part of Advertising Week in New York City on September 26, 2007.
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July 31, 2007
DOmedia Debuts Online Alternative Media Marketplace at TechCrunch Meetup 9
DOmedia, the first marketplace and community specifically for alternative advertising media, launched the alpha version of its flagship service at TechCrunch Meetup 9 in Menlo Park, CA on July 27.
Download full release: PDF